Farrukh started his journey in retail aged 14 working at a men’s apparel store in Auckland which led to a career in retail of over 25 years. In this time, he started his own clothing label which has been running successfully in New Zealand and Australia for the past 15 years and continuing to grow with exports to 9 countries.
Starting a business from scratch to scaling it up against global competitors has taught him many invaluable lessons through personal experience of doing business across the ditch and even globally. This was recognised with Farrukh winning awards for Excellence in Innovation, Excellence in Customer Service and Business Leadership multiple times in Australia and New Zealand. He has started and sold over 4 businesses in the past 15 years in manufacturing, retail, hospitality and import-export.
Outside of which he has worked in senior management and consulting roles for global corporates like Fuji Xerox, LexisNexis, Microsoft, Oracle and others. He is qualified with a Bachelors of Business degree, Post-Graduate Diploma in Marketing and a MBA with Honours in Business Management and Operations.
This means that Farrukh can relate to the many new and not-so-new challenges most individuals face, be it moving from a job into a business; or running a business with its daily struggles of growing sales and managing staff and expenses to squeeze a decent profit.
He is specialising in Retail, Wholesale, Import-Export and E-Commerce led businesses trading locally, Trans-Tasman and even globally. Whilst he is working with business owners across NZ, but his key focus will remain with working with businesses operating out of Auckland region.