If you’re considering purchasing a business, here are five industries expected to thrive in 2025:
- Food & Beverage
New Zealand’s reputation as a producer of high-quality, sustainable food and beverage products continues to grow globally. The demand for organic, plant-based, and premium products is particularly strong in key export markets like China, the US, and Australia. Domestic trends also show an increasing appetite for craft beverages, artisan foods, and health-conscious options. This growth is driven by rising consumer demand for sustainable and ethical products, expanding export opportunities in Asia, and innovations in food technology and packaging. For prospective buyers, businesses that focus on niche, value-added products or cater to health and wellness trends offer compelling investment opportunities.
- Renewable Energy
New Zealand’s commitment to achieving net-zero carbon emissions by 2050 is accelerating the growth of the renewable energy sector. Government incentives, coupled with increased private investment, are propelling advancements in wind, solar, and geothermal energy projects. This is creating a fertile environment for businesses that manufacture, install, or maintain renewable energy systems. Growth in this sector is underpinned by government policies promoting renewable energy adoption, increasing demand from residential and commercial sectors, and opportunities in energy storage and grid optimisation. Investing in this sector positions buyers at the forefront of a global shift towards sustainability.
- Aquaculture
With global demand for seafood on the rise, New Zealand’s aquaculture industry is set to expand further. The country’s pristine waters and strict environmental standards make it a premium supplier of high-value products like mussels, salmon, and oysters. Innovations in sustainable farming practices and value-added processing are opening new markets and enhancing profitability. The industry’s growth is driven by rising global seafood consumption, government support for sustainable aquaculture initiatives, and increasing interest in high-value, farmed seafood exports. Acquiring an aquaculture business allows buyers to tap into a sector with significant export potential and a strong sustainability focus.
- Tech & Innovation
New Zealand’s tech industry is rapidly evolving, with strong growth across sectors like software development, artificial intelligence, and agritech. Startups and established companies alike are attracting global attention, thanks to their innovative solutions and ability to scale internationally. The support for research and development through grants and partnerships further fuels this sector’s expansion. Increased global demand for tech solutions in agriculture, healthcare, and education, along with strong export potential for software-as-a-service (SaaS) products and a collaborative startup ecosystem, creates ample opportunities for growth. Prospective buyers looking to invest in cutting-edge solutions or scale existing operations internationally will find plenty of potential in the tech sector.
- Tourism
After several challenging years due to the pandemic, New Zealand’s tourism industry is making a strong comeback. The country’s natural beauty, cultural experiences, and adventure tourism offerings continue to attract international visitors. As global travel rebounds, businesses catering to eco-tourism, luxury experiences, and domestic travellers are particularly well-placed for growth. Investing in tourism businesses, whether accommodations, activity providers, or tour operators, offers buyers a chance to capitalise on the sector’s resurgence.
As these industries grow, so do the opportunities for prospective business buyers. Whether you’re looking to enter a high-growth market or diversify your portfolio, these five sectors provide a strong foundation for success in 2025. Explore businesses in these industries today and position yourself for a prosperous future.
