Being a broker is life changing. For you, and your clients.
Like to earn a serious six-digit income while growing your network, working your own hours, and being pivotal to life-changing decisions? Then becoming a LINK business broker may be right for you.
LINK business brokers come from all walks of life, yet they all have similar traits. They are driven, passionate about clients, resilient and share our appetite for learning.
As a LINK broker, you work independently. However, you are far from working alone. You get the training, systems and marketing support that already propels 180+ brokers across Australasia.
Try our 2-minute questionnaire to see if business broking at LINK could be your next career choice.
What does a business broker do?
A business broker helps people buy and sell businesses. Just like how a real estate agent facilitates property sales, a business broker guides clients through a similar process. You’ll help owners prepare, market, negotiate, and complete a business sale.
At LINK, brokers are commission-based contractors with unlimited earning potential. You build your own pipeline, manage your own clients, and help people make life-changing decisions.
What is a business broker?
Neil Craigen, Head of Sales NZ, explains what a business broker does, what the role involves day to day, and the type of person who can build a successful career with LINK.
What is business broking like?
Neil discusses why the role is life changing – for brokers and clients.
What makes a successful business broker?
Successful LINK business brokers bring a mix of commercial nous, relationship-building skills, commitment and tenacity. The role suits people who can confidently sell independently. They also benefit from the training, scale, back-office support, and camaraderie of an experienced broker network around them.
Key traits include:
- Professional business acumen
- Sales skill and results focus
- Confidence, drive, and enthusiasm
- Appetite for growth
- Great communication skills
- Self motivation
- Good time management
Why the best business brokers choose LINK
If you’re great at networking and building lasting relationships, we will help you reach your full potential. We give you the training, support and the latest tech tools to succeed. You also benefit from our Australasian footprint, and 30-year reputation as the industry leader.
Neil Craigen explains what makes LINK different
Discover how the LINK network, brand, and systems all help brokers build their career.
Rewards.
We reward brokers with an uncapped commission structure. Get results and you’ll be rewarded accordingly. You will mix with a passionate, highly experienced, and like-minded team.
Career satisfaction.
Few careers put you at the centre of life-changing moments. You help reward business owners for years of hard work, and help buyers step into the opportunity of a lifetime.
Opportunity.
With a wave of baby boomer owners preparing to exit and a strong buyer market, brokers who enter now are well positioned to build long-term careers.
Autonomy.
There is no nine-to-five in business broking. Structure your day around clients and your life – whether that means early mornings, evenings, or working remotely. Set your own priorities. Manage your relationships. Own your results.
Reach.
As one of Australasia’s most recognised business brokerages, we generate numerous leads daily. Through 30+ years of operation, we’ve also built a database of 300,000 active buyers. LINK delivers an ongoing pipeline of sellers, and helps identify possible buyers. Your role is to connect them.
Training.
Each business broker receives the support needed to list / sell businesses successfully. You get training for the right know-how. By bringing truth, trust and integrity into every meeting – you will get the results.
Technology.
LINK brokers access one of the world’s most powerful business broking info / operations engines. AI automated processes help you nurture leads, track contacts, and close sales. We leverage state-of-the-art software to speed up your workflows and minimise costs. This maximises your time, meeting prospects.
Own your niche.
Yes. Your previous work experience in other industries, give you an edge in brokering. We encourage specialising in a sector you are passionate and knowledgeable about. It gives you instant credibility, where other brokers fall short.
Independent, but never alone.
As a LINK business broker, you are building your own career, relationships and results. But you aren’t starting from scratch.
LINK has already built the sales engine behind you. Our legacy means you get the right broker training, data-backed appraisal tools, buyer databases, marketing automations, and crucial admin support. Surrounded by experienced peers, we share business broking best practice. You just need to drive.
Learn the business broking craft
LINK operates an online workplace training system and competency-based standards programme. This translates into proven training and operational procedures. Documented in easy-to-follow sales manuals, you learn the policies, protocols and practices of LINK’s tried-and-tested business broking process.
Appraise businesses with confidence
Valu.LINK is our award-winning, proprietary appraisal tool. It offers a detailed appraisal of a seller’s business. Based on three decades of sales data, it has been tuned further via algorithms for greater accuracy.
The raw data is drawn from thousands of business sales – from our own sales records and third parties. You get a professional report, helping support informed pricing conversations.
Market listings with proven tools
LINK’s powerful marketing programme puts your clients’ businesses in front of the right buyers. Proven marketing tools reach prospects via targeted emails, networking, social media, our websites, and both digital and press advertising.
This is supported by regular awareness campaigns – keeping LINK top of mind for business owners.
Sell with the resources of an established brokerage behind you
As a LINK business broker, you get industry best practice, resources and information at your fingertips.
Resources include:
- AI supported automations, workflows and advanced tech platforms
- Sophisticated buyer / seller communications
- Regular brand awareness advertising
- Marketing / document templates
- Professionally designed sales collateral
- Specialist, sector material
- LINK knowledge base
- International / national conference
- Administrative support
Curious about your next step?
Try our 2-minute questionnaire to see if business broking at LINK could be your next career move.
Your questions, answered.
Income and earnings
How much can a LINK broker earn?
LINK business brokers can earn over $200,000 per year. Earnings are uncapped and commission-based, meaning income scales directly with the number and value of businesses sold. Highly motivated brokers with strong pipelines consistently reach six figures.
Is business broking commission-only at LINK?
Yes. LINK business brokers are commission-based contractors, not salaried employees. This structure offers unlimited earning potential. There is no ceiling on income. In return, brokers operate with significant autonomy, setting their own schedule and managing their own pipeline.
How long before a business broker starts earning?
Typically, a new well-connected LINK broker completes their first sale within a few months. Highly driven brokers supported by LINK’s training and lead pipeline have closed their first deal within months. Your ramp-up time depends largely on your network, prior sales experience and the effort invested in your first listings.
What commission do business brokers make in New Zealand?
LINK operates a generous, uncapped commission structure. The more you sell, the more you earn, with no upper limit imposed by the company. Exact commission rates are discussed during onboarding. LINK’s model rewards high-performing brokers.
Career and lifestyle
What does a typical day look like for a LINK business broker?
A typical day for a LINK broker involves a mix of prospecting for new sellers, managing active listings, meeting with buyers, and progressing deals through due diligence and settlement. Because brokers set their own hours, no two days are identical. The role rewards those who are self-directed.
Can I work from home or set my own hours as a LINK broker?
Yes. LINK brokers are largely autonomous and enjoy flexible working hours. Many brokers operate from a combination of home, the LINK office and client locations. The role is results-driven rather than hours-focused. You manage your own schedule in alignment with your clients’ needs.
Can I specialise in a specific industry as a LINK broker?
Yes. LINK brokers are actively encouraged to specialise in sectors where they have knowledge, networks and passion. This includes hospitality, manufacturing, retail or professional services. Specialisation leads to deeper expertise, stronger credibility with clients and typically higher-value listings over time.
Is there a territory or area assigned to each LINK broker?
No fixed territory is assigned to LINK brokers. You are free to list and sell businesses anywhere in New Zealand. That said, most brokers naturally build their strongest pipeline within a defined region. Local knowledge and a concentrated network accelerate reputation-building and repeat referrals. LINK recommends focusing on a geographic area, particularly when starting out. However, the choice is entirely yours.
Qualifications and licensing
Do I need a licence to become a business broker in New Zealand?
Yes. In New Zealand, business brokers are required to hold a real estate agent’s licence under the Real Estate Agents Act 2008, as the sale of a business is regulated under the same legislation as property. LINK guides all new brokers through the full licensing process, including the final face-to-face preparation.
What qualifications do I need to become a business broker in NZ?
No specific prior qualification is required to begin the process at LINK. You will need to obtain a real estate salesperson’s licence. This involves completing a prescribed course of study and passing the REA licensing exam. LINK supports all new brokers through this via LINK.Academy, a dedicated training programme.
Are there any other requirements to join LINK as a broker?
Yes. In addition to a real estate licence, you will need a car, a computer and a mobile phone. Brokers are also required to hold LINK professional indemnity insurance, which protects both you and your clients while conducting business. Brokers are responsible for their own operating costs and annual REA licence renewal fees. LINK’s entry costs are among the most accessible of any business brokerage franchise in New Zealand.
Comparison and credibility
How is LINK different from other brokerages to work for in NZ?
LINK is one of the most trusted business brokerages in Australasia. Founded in 1996, our brokers benefit from LINK’s lead generation engine. This delivers numerous buyer and seller queries daily. Unlike smaller brokerages LINK provides: structured training through LINK.Academy, award-winning technology, and an environment built on shared success.
What is the culture like at LINK?
LINK’s culture is built on a set of shared values. These include truth, trust, know-how, integrity and results. Brokers are independent contractors who operate within a collaborative team environment. Healthy competition is encouraged, alongside genuine camaraderie. LINK’s 30+ year reputation as a trusted brand, depends on the collective actions of every broker.
Does LINK have good technology for its systems?
Yes. LINK applies automated AI processes, so you focus more on your clients. Our cutting-edge digital platforms are cloud-based, letting you work anywhere, any time. It’s all supported by an IT team to keep things running smoothly. In fact, some of our IT systems have been recognised with industry awards.
Training, support and getting started
What training do new LINK brokers get?
All LINK brokers are trained through the company’s dedicated learning programme. Training covers licensing requirements, listing and valuation methodology, buyer management, negotiation, and the use of LINK’s technology platforms. Brokers also receive one-on-one field training from their local manager, ongoing peer support and access to the national LINK leadership team.
What support do LINK brokers get ongoing?
LINK brokers receive support from four sources: their local office’s manager, their office’s administrator, the wider country team and from LINK Franchisor (Head) Office. This includes one-on-one field training, access to office facilities, administrative assistance and escalation support for complex deals. No broker operates alone. The network is a genuine resource.
How do I apply to become a LINK business broker?
To apply, complete the enquiry form on this page. A member of the LINK team will be in touch. There is no formal application process upfront. The first step is simply a confidential discussion about your background, goals and the opportunity. From there, LINK guides you through licensing, onboarding and your first listings.