The spread of the internet has made online, home-based businesses a very attractive option for new business owners. In fact, home-based businesses are currently the fastest growing form of business start-up.
For those looking to buy a business, online opportunities are readily available and combine all the advantages of a ready-made business with the opportunities of an online business. Opportunities include online retail outlets, service-based businesses such as bookkeeping and franchises, including travel agencies and consulting firms.
Personal Benefits of Home-Based Businesses
For those looking to purchase an online business, the personal benefits are among the most alluring. All businesses require hard work, long hours and dedication to succeed, but a home-based business can take the sting from these sacrifices. Work can be done in the home office, living room or at the kitchen table while the kids are doing their homework. Hours are very flexible and can often be fit in amongst other responsibilities.
With no commute, home-based business owners have more hours in their day to dedicate to their business or their friends and family. Many also find that without the stress of a commute or office politics that they become much more productive.
For some, the freedom of an online business is the ultimate benefit and a growing number of business owners run their enterprises from beaches and pool sides around the world, moving around to enjoy different cultures and an endless summer.
Professional Benefits of Online Businesses
An online business has professional benefits as well. It may seem like leaving the corporate world and no longer having colleagues to connect with would limit professional growth, but for the dedicated business owner, the reverse is true. Every new business owner will find themselves quickly learning new skills as they take on roles they had not previously filled. For online businesses this can be magnified.
Online, home-based businesses have a far greater tendency to be one-person operations than brick-and-mortar businesses. In fact, the word solopreneur was created for these entrepreneurs who do it all themselves. The online business owner may find themselves taking on the role of marketer, salesperson, social media manager, product developer, bookkeeper and other roles that are held by disparate people in traditional business models.
Online forums, courses and networking events give online business owners the opportunity to find mentors and continue to develop skills, despite working alone. For those who prefer a more social atmosphere to work in, a growing number of co-working establishments give space to those who don’t need a permanent office space, but still like to work surrounded by other people.
Business Benefits for Online Entrepreneurs
Lastly, there are the business benefits of an online, home-based business. As far as finances are concerned, the online business has cost-savings built in. Although there will be an initial outlay to purchase an online business, ongoing costs are generally quite a bit less than what’s involved for an offline business. The cost of a lease, furniture and utilities for an office or storefront can quickly add up. In a home-based business these costs don’t exist and the business owner can often get tax benefits from their home office.
The business benefits are not just in saving money, but also in making money. An online business generally comes with a global customer base. More than 3 billion people now have access to the internet and an online business has the potential to reach them all.
Buying an established online, home-based business comes with all the benefits of an established business, including brand recognition, established processes and a customer base. But a good online business will also come with other assets such as established websites and an active social media presence.
For buyers looking for flexibility, low costs and the opportunity to grow professionally, an online, home-based business could be the perfect opportunity.
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